NAVIGATING THE IMMERSIVE AUDIENCE JOURNEY
As part of the Audience of the Future programme, it's a pleasure to share a new report, providing essential insights into the immersive audience journey for creators and producers of immersive content. Commissioned by UK Research and Innovation as part of the...
A first for Storyfutures Academy at SXSW
This time, we're pleased to bring you three key SXSW takeaways from Amanda Murphy, BAFTA award winning Executive Producer of Storyfutures Academy. In this previous post, UK content creator, Deepa Mann-Kler shared her experience as part of our UKRI US Immersive Mission...
SXdipity: explaining “Serendipity SXSW Style”
In this previous post, immersive content producers REWIND shared their experience as part of our UKRI US Immersive Mission 2019. This time, we're pleased to bring you a very colourful account from another mission delegate, top UK content creator, Deepa Mann-Kler, CEO...
REWIND’s Top Five Takeaways from SXSW 2019
It was a privilege to host and showcase a number of the UK's top content creators as part of the UKRI US Immersive Mission 2019 (6 - 13th March 2019). The mission aimed to explore the challenges and opportunities of the US immersive landscape, build connections with...
A sense of place: examining the effects of non-visual senses on ‘wellbeing’
A multi-disciplinary team has been examining the role that the non-visual senses play in people’s ‘wellbeing’. Evidence suggests that connecting with nature is one path to flourishing in life and that spending time in nature is a ‘potential wellbeing intervention’....
Nine Creative Clusters Announced To Spearhead £80m R&D Investment
Following a rigorous year-long selection process, the Creative Industries Clusters Programme recently announced the nine creative clusters and a new Policy and Evidence Centre that will build on the UK's leading position in the Creative Industries bringing together...
Innovating STEAM: Demystifying UK Government Funding
Once again demystifying government funding opportunities, Maria Ingold has published another very useful overview, Innovating STEAM: Demystifying UK Government Funding. With permission to re-publish, we're please to share it here. Following on from the fantastic...
XR Circus: When New Immersive Technology Joins The Circus
'An extraordinary circus' is the notion behind this project exploring the realms of possibility when new immersive technologies collide with circus and street arts. Led by the University of Brighton and Kings College London, in collaboration with research partners...
A Modern Day Immersive Twist For Dickens Manuscript
Imagine an original Charles Dickens manuscript as a mixed reality immersive experience. This is the ambition of a new piece of research led by The V&A together with immersive theatre company Punchdrunk Enrichment and creative technology studio, The Workers. The...
First World War Memorial Hill Choir Explores Health Benefits of Group Singing in VR
A 60-strong choir braved the elements to sing a memorial to mark the 100th anniversary of the end first world war. Climbing fourteen summits in total, the group sang pieces by William Wordsworth, Fairport Convention and musician Dave Camlin. The group scaled nine...
